Quebec Solidaire uses Hockey Night in Canada as a leveraging tool to gain votes in quebec

The Quebec Solidaire is a progressive political party, who has strong beliefs in environmental, civil liberties, and peace. This makes me wonder, why are they backing the reinstatement of the French version (La Soirée du Hockey) of Hockey Night in Canada on the radio?

Amir Khadir pictured above, is the co-spokesperson for QS, and puts a good argument across, the radio is a very effective means of communication in Quebec, as it is free and more readily available compared to other mediums such as cable television. And from what I have studied the radio is a “cool” medium[1] compared to the high definition television, as the excitement of Patrick Roy saving the day would have to be filled in by the listener, which leads me to think that hockey on the radio would be great to listen to. In my opinion, it only seems right for Quebecois to have La Soirée du Hockey, especially when some of the most influential players in the National Hockey League are from Quebec.

On the other hand, according to Steve Faguy’s blog, the reason they are backing this issue is solely a cheap trick to get votes since they are normally the minority. Is this wrong? Maybe, but hockey is so important to Canadian culture whether it is French or English, that it's a topic that should be brought to attention.

[1] Sevigny, A. Introduction to Communication. Dubuque, Iowa: Kendall/Hunt Publishing Company, 2005.